With business becoming more and more competitive each day, companies are looking for people who have the skills necessary to give them any possible competitive advantage. This is especially true in both the retail and sales industries.
For this reason, many employers are looking for people with a bachelor’s degree or higher. A distance learning degree in retail and sales management will give job seekers in these industries the skills and knowledge necessary to set themselves apart from the competition.
Overview of Retail and Sales Management
A retail and sales management degree will help you learn nearly all areas of business operations. Each subject is interconnected with the others to give you the necessary level of knowledge you need to succeed. Some of these areas include:
- Meeting Sales Quotas & Setting Goals
- Hiring, Training, and Managing Employees
- Inventory Management
- Supply Chain Management
- Customer Relationship Management
Employers are looking for well rounded individuals who have knowledge in each of these areas. A retail and sales management degree would provide that.
A management degree also enables you to work in a variety of positions in either a corporate or retail setting. Versatility is just one of the many reasons why this degree is an excellent choice. Here are a few of the potential positions that you could do with this degree:
- Retail Manager – a store manager of a retail store (like fast food or department stores) in charge of operations
- Sales Team Manager – a manger in charge of sales agents and meeting sales goals
- Marketing Manager – a manager responsible for the marketing department and marketing campaigns for a company
- Public Relations Manager – a manager responsible for managing the PR department and the overall PR strategy for a company
- Sales Agent – works underneath a sales manager to accomplish the sales goals of a company (a starting point for most Sales Managers)
- Retail Worker – works underneath a retail manager to provide customer service to visiting customers (a starting point for many Retail Managers)
The salary potential with this degree varies based upon education and work experience. Most managers start out as a lower level worker and make their way up to middle level management. As experience increases, so does salary.
These are average annual salaries reported on bls.gov:
- Sales Managers: $98,530
- Advertising/ Marketing Managers: $108,260
- Public Relations Manager: $57,550
- Sales Agents: $45,350
- Retail Worker: $20,990
Types of Degrees
There are 4 main types of degrees. They are the associates, bachelor’s, master’s, and doctorate. For this degree and the corresponding fields of work, most retail and sales managers have a bachelor’s degree, or a 4 year degree from an accredited institution.
Although some managers have an associates degree, it is people with a bachelor’s degree or higher for which employers are seeking.
Types of Courses Within the Degree
Since managers are responsible for the day to day operations of the business, it is imperative that he/she has knowledge in a vast array of business topics. It is for this reason that this degree and other business degrees have these courses:
- Sales Techniques
- Information Systems
- Business Administration
- Business Statistics
The knowledge you gain from these and other classes within the degree will help you understand how a successful business works. You will know how all the moving parts fit together to maintain and manage a successful business.
Using the skills from a retail and sales management degree, which you can get through distance learning, will help you achieve the career goals you desire and help you reach the levels of success you hope to!